Lacy Callahan is a part-time digital marketing intern for Schechter Reed and a third-year student at the University of Virginia. As a Northern VA native, she takes pride in working with a community so close to home. She first became interested in digital marketing through a training program at UVA. It was a perfect fit, requiring creativity, a love of writing, and the ability to analyze patterns. At Schechter Reed, Lacy has expanded those skills. She wears many hats, including maintaining social media accounts, writing copy, and even assisting with recruiting tasks. In her free time, she enjoys baking elaborate desserts, playing softball, and traveling to new places.